Maagh Advertising (MAAGHADV) | Financial Analysis & Statements
Maagh Advertising and Marketing Services Ltd. Small-cap Communication Services
TL;DR: Financial Overview - Revenue, Profits & Key Metrics
Income Metrics
Balance Sheet Metrics
Total Assets
272.4M
Total Liabilities
33.8M
Shareholders Equity
238.6M
Debt to Equity
0.14
Cash Flow Metrics
Revenue & Profitability Trend
Annual Income Flow
2024
Maagh Advertising Income Statement From 2020 to 2024
| Metric | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Revenue | 485.5M | 200.3M | 218.0M | 245.5M | 526.1M |
| Cost of Goods Sold | 431.5M | 176.9M | 196.5M | 220.3M | 500.7M |
| Gross Profit | 54.1M | 23.4M | 21.5M | 25.3M | 25.4M |
| Gross Margin % | 11.1% | 11.7% | 9.9% | 10.3% | 4.8% |
| Operating Expenses | |||||
| Research & Development | - | - | - | - | - |
| Selling, General & Administrative | - | - | 662.0K | 492.0K | 390.0K |
| Other Operating Expenses | 6.6M | 5.2M | 3.9M | 2.9M | 3.2M |
| Total Operating Expenses | 6.6M | 5.2M | 4.6M | 3.4M | 3.6M |
| Operating Income | 33.3M | 7.7M | 7.5M | 10.0M | 10.4M |
| Operating Margin % | 6.9% | 3.8% | 3.4% | 4.1% | 2.0% |
| Non-Operating Items | |||||
| Interest Income | - | 0 | 0 | - | - |
| Interest Expense | - | - | 0 | 0 | 0 |
| Other Non-Operating Income | - | - | - | - | - |
| Pre-tax Income | 33.3M | 7.7M | 7.5M | 10.0M | 10.4M |
| Income Tax | 8.4M | 2.2M | 1.9M | 2.4M | 2.2M |
| Effective Tax Rate % | 25.2% | 28.2% | 26.0% | 23.9% | 20.9% |
| Net Income | 24.9M | 5.5M | 5.5M | 7.6M | 8.2M |
| Net Margin % | 5.1% | 2.8% | 2.5% | 3.1% | 1.6% |
| Key Metrics | |||||
| EBITDA | 41.9M | 14.7M | 14.2M | 18.5M | 18.8M |
| EPS (Basic) | ₹0.11 | ₹1.56 | ₹0.13 | ₹0.18 | ₹0.19 |
| EPS (Diluted) | ₹0.11 | ₹1.56 | ₹0.13 | ₹0.18 | ₹0.19 |
| Basic Shares Outstanding | 219951882 | 41000000 | 41000000 | 41000000 | 41000000 |
| Diluted Shares Outstanding | 219951882 | 41000000 | 41000000 | 41000000 | 41000000 |
Income Statement Trend
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Maagh Advertising Balance Sheet From 2020 to 2024
| Metric | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Assets | |||||
| Current Assets | |||||
| Cash & Equivalents | 6.6M | 6.3M | 3.0M | 5.9M | 4.4M |
| Short-term Investments | - | - | - | - | - |
| Accounts Receivable | 86.0M | 86.4M | 48.8M | 38.5M | 58.5M |
| Inventory | - | - | 0 | 0 | 0 |
| Other Current Assets | 61.5M | 19.0M | -1.0K | - | - |
| Total Current Assets | 154.0M | 124.0M | 51.8M | 44.4M | 62.9M |
| Non-Current Assets | |||||
| Property, Plant & Equipment | - | - | - | - | - |
| Goodwill | 0 | - | 0 | 0 | 0 |
| Intangible Assets | - | - | - | - | - |
| Long-term Investments | - | - | - | - | - |
| Other Non-Current Assets | -37.0K | - | 2.4M | 1.0K | - |
| Total Non-Current Assets | 98.2M | 50.3M | 77.1M | 71.1M | 71.2M |
| Total Assets | 252.2M | 174.3M | 128.8M | 115.5M | 134.1M |
| Liabilities | |||||
| Current Liabilities | |||||
| Accounts Payable | 30.1M | 30.9M | 62.8M | 57.3M | 84.6M |
| Short-term Debt | - | - | - | - | - |
| Current Portion of Long-term Debt | - | - | - | - | - |
| Other Current Liabilities | -16.2M | -12.3M | 8.6M | 5.5M | 4.7M |
| Total Current Liabilities | 17.7M | 24.7M | 75.6M | 67.7M | 93.5M |
| Non-Current Liabilities | |||||
| Long-term Debt | - | - | 0 | 0 | 0 |
| Deferred Tax Liabilities | 4.4M | 3.3M | 3.6M | 5.0M | 5.3M |
| Other Non-Current Liabilities | -1 | -1 | -2 | 1.0K | -2.0K |
| Total Non-Current Liabilities | 4.4M | 3.3M | 3.6M | 10.5M | 10.4M |
| Total Liabilities | 22.1M | 28.0M | 79.3M | 78.2M | 104.0M |
| Equity | |||||
| Common Stock | 225.0M | 32.8M | 17.6M | 100.0K | 100.0K |
| Retained Earnings | 5.1M | 106.9M | 4.9M | 19.2M | 14.7M |
| Treasury Stock | - | - | - | - | - |
| Other Equity | - | - | - | - | - |
| Total Shareholders Equity | 230.1M | 146.2M | 49.6M | 37.3M | 30.1M |
| Key Metrics | |||||
| Total Debt | 0 | 0 | 0 | 0 | 0 |
| Working Capital | 136.3M | 99.3M | -23.8M | -23.3M | -30.6M |
Balance Sheet Composition
Maagh Advertising Cash Flow Statement From 2020 to 2024
| Metric | 2024 | 2023 | 2022 | 2021 | 2020 |
|---|---|---|---|---|---|
| Operating Activities | |||||
| Net Income | 33.3M | 7.7M | 7.5M | 10.0M | 10.4M |
| Depreciation & Amortization | - | - | - | - | - |
| Stock-Based Compensation | - | - | - | - | - |
| Working Capital Changes | -68.1M | -68.2M | -7.9M | 20.8M | -27.3M |
| Operating Cash Flow | -34.7M | -60.5M | -434.0K | 30.7M | -17.9M |
| Investing Activities | |||||
| Capital Expenditures | -5.0M | - | -11.7M | 0 | -8.3M |
| Acquisitions | - | - | - | - | - |
| Investment Purchases | - | - | - | - | - |
| Investment Sales | - | - | - | - | - |
| Investing Cash Flow | 22.1M | 91.2M | -11.7M | 0 | -8.3M |
| Financing Activities | |||||
| Share Repurchases | - | - | - | - | - |
| Dividends Paid | - | - | - | - | - |
| Debt Issuance | - | - | - | - | - |
| Debt Repayment | - | - | - | - | - |
| Financing Cash Flow | - | 91.2M | 0 | 0 | 0 |
| Free Cash Flow | -26.8M | -87.9M | -2.9M | 9.9M | 2.2M |
| Net Change in Cash | -12.6M | 121.9M | -12.1M | 30.7M | -26.3M |
Cash Flow Trend
Maagh Advertising Key Financial Ratios
Valuation Ratios
P/E Ratio (TTM)
231.09
Price to Book
2.40
Price to Sales
13.33
Profitability Ratios
Profit Margin
4.76%
Operating Margin
7.12%
Return on Equity
8.40%
Return on Assets
5.05%
Financial Health
Current Ratio
5.61
Debt to Equity
0.00
Beta
-1.63
Per Share Data
EPS (TTM)
₹-0.46
Book Value per Share
₹10.60
Revenue per Share
₹1.91
Peer Financial Comparison
| Company | Market Cap | P/E Ratio | P/B Ratio | ROE | Profit Margin | Debt/Equity |
|---|---|---|---|---|---|---|
| MAAGHADV | 5.7B | 231.09 | 2.40 | 8.40% | 4.76% | 0.00 |
| Affle India | 201.5B | 46.34 | 6.23 | 12.96% | 16.95% | 1.18 |
| Signpost India | 14.0B | 27.95 | 5.55 | 15.14% | 9.53% | 82.07 |
| Bright Outdoor Media | 8.5B | 48.33 | 1.97 | 12.23% | 15.11% | 0.00 |
| Exhicon Events Media | 7.5B | 27.35 | 4.38 | 31.93% | 20.17% | 5.18 |
| Praveg | 7.2B | 89.82 | 1.51 | 3.20% | -1.10% | 23.26 |
Financial data is updated regularly. All figures are in the company's reporting currency.



