Booking Holdings [BKNG] vs Viking Holdings [VIK] Detailed Stock Comparison
TLDR: Quick Comparison Summary
Based on 21 vital metrics comparison: Booking Holdings Inc. wins in 12 metrics, Viking Holdings Ltd. wins in 5 metrics, with 0 ties. Booking Holdings Inc. appears stronger overall.
View Metrics Details
Vital Metrics Comparison
| Metric | Booking Holdings Inc. | Viking Holdings Ltd. | Better |
|---|---|---|---|
| P/E Ratio (TTM) | 28.83 | 31.13 | Booking Holdings Inc. |
| Price-to-Book Ratio | N/A | 32.60 | N/A |
| Debt-to-Equity Ratio | -3.48 | 511.97 | Viking Holdings Ltd. |
| PEG Ratio | 15.33 | 0.17 | Viking Holdings Ltd. |
| EV/EBITDA | 15.17 | 21.31 | Booking Holdings Inc. |
| Profit Margin (TTM) | 20.08% | 17.65% | Booking Holdings Inc. |
| Operating Margin (TTM) | 32.45% | 20.91% | Booking Holdings Inc. |
| EBITDA Margin (TTM) | 32.45% | 20.91% | Booking Holdings Inc. |
| Return on Equity | -96.88% | 254.46% | Viking Holdings Ltd. |
| Return on Assets (TTM) | 20.82% | 8.40% | Booking Holdings Inc. |
| Free Cash Flow (TTM) | $9.09B | $1.53B | Booking Holdings Inc. |
| Dividend Yield | 1.26% | N/A | N/A |
| 1-Year Return | -22.18% | 98.13% | Viking Holdings Ltd. |
| Price-to-Sales Ratio (TTM) | 5.61 | 5.49 | Viking Holdings Ltd. |
| Enterprise Value | $153.34B | $37.60B | Booking Holdings Inc. |
| EV/Revenue Ratio | 5.70 | 5.78 | Booking Holdings Inc. |
| Gross Profit Margin (TTM) | N/A | 41.37% | N/A |
| Revenue per Share (TTM) | $33 | $15 | Booking Holdings Inc. |
| Earnings per Share (Diluted) | $6.62 | $2.57 | Booking Holdings Inc. |
| Beta (Stock Volatility) | 1.20 | N/A | N/A |
| Short % of Float | 2.55% | 3.71% | Booking Holdings Inc. |
Booking Holdings Inc. vs Viking Holdings Ltd. Stock Performance Analysis
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Performance Comparison
Short-term Returns
| Stock | 1D | 1W | 1M | 3M | 6M | YTD |
|---|---|---|---|---|---|---|
| Booking Holdings Inc. | 5.88% | 7.60% | 13.31% | 1.70% | -20.00% | -17.98% |
| Viking Holdings Ltd. | 2.80% | 6.50% | 13.30% | 33.13% | 33.70% | 31.22% |
Long-term Returns
| Stock | 1Y | 3Y | 5Y | 10Y | 15Y | 20Y |
|---|---|---|---|---|---|---|
| Booking Holdings Inc. | -22.18% | 56.13% | 83.88% | 214.95% | 792.05% | 13,645.00% |
| Viking Holdings Ltd. | 98.13% | 218.10% | 218.10% | 218.10% | 218.10% | 218.10% |
Performance & Financial Health Analysis: Booking Holdings Inc. vs Viking Holdings Ltd.
| Metric | BKNG | VIK |
|---|---|---|
| Market Information | ||
| Market Cap | $139.96B | $36.12B |
| Market Cap Category | Large cap | Large cap |
| 10 Day Avg. Volume | 6,138,523 | 3,104,557 |
| 90 Day Avg. Volume | 7,306,951 | 2,986,806 |
| Last Close | $174.64 | $94.83 |
| 52 Week Range | $150.14 - $233.58 | $47.02 - $96.54 |
| % from 52W High | -25.23% | -1.77% |
| All-Time High | $5,841.57 (Jul 08, 2025) | $96.54 (Jun 15, 2026) |
| % from All-Time High | -97.01% | -1.77% |
| Growth Metrics | ||
| Quarterly Revenue Growth | 0.16% | 0.28% |
| Quarterly Earnings Growth | 0.34% | 1.89% |
| Financial Health | ||
| Profit Margin (TTM) | 0.20% | 0.18% |
| Operating Margin (TTM) | 0.32% | 0.21% |
| Return on Equity (TTM) | -0.97% | 2.54% |
| Debt to Equity (MRQ) | -3.48 | 511.97 |
| Cash & Liquidity | ||
| Book Value per Share (MRQ) | $-7.00 | $2.45 |
| Cash per Share (MRQ) | $21.73 | $8.58 |
| Operating Cash Flow (TTM) | $9.41B | $2.56B |
| Levered Free Cash Flow (TTM) | $6.55B | $721.69M |
| Dividends | ||
| Last 12-Month Dividend Yield | 1.26% | N/A |
| Last 12-Month Dividend | $48.90 | N/A |
Valuation & Enterprise Metrics Analysis: Booking Holdings Inc. vs Viking Holdings Ltd.
| Metric | BKNG (Apr 24, 2026) | VIK (Apr 24, 2026) |
|---|---|---|
| Price Ratios | ||
| P/E Ratio (TTM) | 28.83 | 31.13 |
| Forward P/E | 15.33 | 19.23 |
| PEG Ratio | 15.33 | 0.17 |
| Price to Sales (TTM) | 5.61 | 5.49 |
| Price to Book (MRQ) | N/A | 32.60 |
| Market Capitalization | ||
| Market Capitalization | $139.96B | $36.12B |
| Enterprise Value | $153.34B | $37.60B |
| Enterprise Value Metrics | ||
| Enterprise to Revenue | 5.70 | 5.78 |
| Enterprise to EBITDA | 15.17 | 21.31 |
| Risk & Other Metrics | ||
| Beta | 1.20 | N/A |
| Book Value per Share (MRQ) | $-7.00 | $2.45 |
Financial Statements Comparison: Booking Holdings Inc. vs Viking Holdings Ltd.
Financial Metrics
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Revenue
Operating Margin
Profit Margin
Long Term Debt
Income Flow Analysis
Financial Statements Comparison
Income Statement
| Metric | BKNG (2025) | VIK (2025) |
|---|---|---|
| Revenue/Sales | 26.92B | 6.50B |
| Cost of Goods Sold | N/A | 3.68B |
| COGS % of Revenue | 0.0% | 56.7% |
| Gross Profit | N/A | 2.82B |
| Gross Margin | 0.0% | 43.3% |
| Research & Development | N/A | N/A |
| Operating Income (EBIT) | 9.28B | 1.50B |
| Operating Margin | 34.5% | 23.1% |
| EBITDA | 11.12B | 1.87B |
| EBITDA Margin | 41.3% | 28.7% |
| Pre-Tax Income | 6.83B | 1.17B |
| Pre-Tax Income % of Revenue | 25.4% | 18.0% |
| Income Tax | 1.43B | 19.65M |
| Income Tax % of Revenue | 5.3% | 0.3% |
| Net Income (Profit) | 5.40B | 1.15B |
| Profit Margin | 20.1% | 17.7% |
Balance Sheet & Liquidity Metrics
| Metric | BKNG (2025) | VIK (2025) |
|---|---|---|
| Cash & Equivalents | 17.20B | 3.65B |
| Total Current Assets | 22.26B | 4.50B |
| Total Current Assets % of Revenue | 82.7% | 69.3% |
| Total Current Liabilities | 16.70B | 5.72B |
| Total Current Liabilities % of Revenue | 62.0% | 87.9% |
| Long-Term Debt | 17.41B | 5.34B |
| Long-Term Debt % of Revenue | 64.7% | 82.1% |
| Total Shareholders Equity | -5.58B | 1.12B |
| Retained Earnings | 40.67B | -4.16B |
| Retained Earnings % of Revenue | 151.1% | -64.1% |
| Property, Plant & Equipment | 632.00M | 16.42M |
Cash Flow Statement Comparison
| Metric | BKNG (2025) | VIK (2025) |
|---|---|---|
| Operating Cash Flow | 6.69B | 2.48B |
| Operating Cash Flow % of Revenue | 24.9% | 38.1% |
| Capital Expenditures | -322.00M | -1.03B |
| Free Cash Flow | 9.09B | 1.53B |
| FCF Margin | 33.8% | 23.6% |
| Debt Repayment | -4.97B | -2.06B |
| Common Stock Repurchase | -6.44B | N/A |
Short Interest & Institutional Ownership Analysis
| Metric | BKNG | VIK |
|---|---|---|
| Shares Short | 20.17M | 7.74M |
| Short Ratio | 2.21 | 2.53 |
| Short % of Float | 2.55% | 3.71% |
| Shares Outstanding | 797.35M | 445.68M |
| Float Shares | 789.26M | 201.42M |
| % Held by Insiders | 0.19% | 0.55% |
| % Held by Institutions | 96.61% | 99.61% |
| % Held by Public | 3.20% | -0.16% |
Dividend Analysis & Yield Comparison: Booking Holdings Inc. vs Viking Holdings Ltd.
| Metric | BKNG | VIK |
|---|---|---|
| Last 12-Month Dividend | $48.90 | N/A |
| Last 12-Month Dividend Yield | 1.26% | N/A |
| 3-Year Avg Annual Dividend | $27.97 | N/A |
| 3-Year Avg Dividend Yield | 0.21% | N/A |
| 3-Year Total Dividends | $83.90 | N/A |
| Ex-Dividend Date | Mar 06, 2026 | N/A |