Upbound [UPBD] vs Salesforce [CRM] Detailed Stock Comparison

Upbound Group Inc.

NASDAQ
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Salesforce Inc.

NYSE
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TLDR: Quick Comparison Summary

Based on 21 vital metrics comparison: Upbound Group Inc. wins in 10 metrics, Salesforce Inc. wins in 11 metrics, with 0 ties. Salesforce Inc. appears stronger overall.

View Metrics Details

Vital Metrics Comparison

Metric Upbound Group Inc. Salesforce Inc. Better
P/E Ratio (TTM) 15.82 23.99 Upbound Group Inc.
Price-to-Book Ratio 1.65 2.94 Upbound Group Inc.
Debt-to-Equity Ratio 266.86 29.95 Salesforce Inc.
PEG Ratio 4.08 1.42 Salesforce Inc.
EV/EBITDA 5.91 14.41 Upbound Group Inc.
Profit Margin (TTM) 1.56% 17.96% Salesforce Inc.
Operating Margin (TTM) 9.48% 19.24% Salesforce Inc.
EBITDA Margin (TTM) 9.48% 19.24% Salesforce Inc.
Return on Equity 11.06% 12.40% Salesforce Inc.
Return on Assets (TTM) 7.46% 5.18% Upbound Group Inc.
Free Cash Flow (TTM) $238.71M $14.40B Salesforce Inc.
Dividend Yield 10.76% 0.65% Upbound Group Inc.
1-Year Return -16.26% -27.99% Upbound Group Inc.
Price-to-Sales Ratio (TTM) 0.25 4.16 Upbound Group Inc.
Enterprise Value $2.89B $180.85B Salesforce Inc.
EV/Revenue Ratio 0.62 4.36 Upbound Group Inc.
Gross Profit Margin (TTM) 49.04% 77.61% Salesforce Inc.
Revenue per Share (TTM) $83 $44 Upbound Group Inc.
Earnings per Share (Diluted) $1.25 $7.80 Salesforce Inc.
Beta (Stock Volatility) 1.86 1.29 Salesforce Inc.
Short % of Float 10.04% 11.00% Upbound Group Inc.

Upbound Group Inc. vs Salesforce Inc. Stock Performance Analysis

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UPBD
CRM

Performance Comparison

Short-term Returns

Stock1D1W1M3M6MYTD
Upbound Group Inc.-3.87%-5.29%-3.19%-13.41%-5.64%3.11%
Salesforce Inc.-5.09%7.38%2.77%-2.77%-20.15%-24.84%

Long-term Returns

Stock1Y3Y5Y10Y15Y20Y
Upbound Group Inc.-16.26%-41.72%-68.04%49.15%-36.54%-22.38%
Salesforce Inc.-27.99%-10.29%-19.53%131.50%427.17%2,458.23%

Performance & Financial Health Analysis: Upbound Group Inc. vs Salesforce Inc.

MetricUPBDCRM
Market Information
Market Cap i$1.15B$159.96B
Market Cap CategorySmall capLarge cap
10 Day Avg. Volume i782,04014,778,934
90 Day Avg. Volume i853,68313,868,465
Last Close$17.89$190.61
52 Week Range$15.82 - $28.03$163.52 - $276.80
% from 52W High-36.18%-31.14%
All-Time High$67.76 (Aug 23, 2021)$369.00 (Dec 02, 2024)
% from All-Time High-73.60%-48.34%
Growth Metrics
Quarterly Revenue Growth0.11%0.12%
Quarterly Earnings Growth-0.36%0.14%
Financial Health
Profit Margin (TTM) i0.02%0.18%
Operating Margin (TTM) i0.09%0.19%
Return on Equity (TTM) i0.11%0.12%
Debt to Equity (MRQ) i266.8629.95
Cash & Liquidity
Book Value per Share (MRQ)$12.01$63.66
Cash per Share (MRQ)$2.07$10.36
Operating Cash Flow (TTM) i$305.57M$15.00B
Levered Free Cash Flow (TTM) i$1.63B$16.37B
Dividends
Last 12-Month Dividend Yield i10.76%0.65%
Last 12-Month Dividend i$1.95$1.68

Valuation & Enterprise Metrics Analysis: Upbound Group Inc. vs Salesforce Inc.

MetricUPBD (Apr 26, 2026)CRM (Apr 24, 2026)
Price Ratios
P/E Ratio (TTM) i15.8223.99
Forward P/E i4.0812.53
PEG Ratio i4.081.42
Price to Sales (TTM) i0.254.16
Price to Book (MRQ) i1.652.94
Market Capitalization
Market Capitalization i$1.15B$159.96B
Enterprise Value i$2.89B$180.85B
Enterprise Value Metrics
Enterprise to Revenue i0.624.36
Enterprise to EBITDA i5.9114.41
Risk & Other Metrics
Beta i1.861.29
Book Value per Share (MRQ) i$12.01$63.66

Financial Statements Comparison: Upbound Group Inc. vs Salesforce Inc.

Financial Metrics

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Revenue

Operating Margin

Profit Margin

Long Term Debt

Income Flow Analysis

Financial Statements Comparison

Income Statement

MetricUPBD (2025)CRM (2026)
Revenue/Sales i4.70B41.53B
Cost of Goods Sold i2.42B9.27B
COGS % of Revenue i51.6%22.3%
Gross Profit i2.27B32.26B
Gross Margin i48.4%77.7%
Research & Development iN/A5.99B
Operating Income (EBIT) i223.35M8.92B
Operating Margin i4.8%21.5%
EBITDA i1.74B12.12B
EBITDA Margin i37.0%29.2%
Pre-Tax Income i108.09M9.52B
Pre-Tax Income % of Revenue i2.3%22.9%
Income Tax i34.85M2.06B
Income Tax % of Revenue i0.7%5.0%
Net Income (Profit) i73.24M7.46B
Profit Margin i1.6%18.0%

Balance Sheet & Liquidity Metrics

MetricUPBD (2025)CRM (2026)
Cash & Equivalents i120.53M7.33B
Total Current Assets i481.94M28.22B
Total Current Assets % of Revenue i10.3%68.0%
Total Current Liabilities i477.67M37.12B
Total Current Liabilities % of Revenue i10.2%89.4%
Long-Term Debt i1.86B12.63B
Long-Term Debt % of Revenue i39.5%30.4%
Total Shareholders Equity i695.74M59.14B
Retained Earnings i1.02B22.22B
Retained Earnings % of Revenue i21.7%53.5%
Property, Plant & Equipment i2.48B2.00B

Cash Flow Statement Comparison

MetricUPBD (2025)CRM (2026)
Operating Cash Flow i246.02M15.19B
Operating Cash Flow % of Revenue i5.2%36.6%
Capital Expenditures i-66.86MN/A
Free Cash Flow i238.71M14.40B
FCF Margin i5.1%34.7%
Debt Repayment i-516.56M-584.00M
Common Stock Repurchase i0-12.60B

Short Interest & Institutional Ownership Analysis

MetricUPBDCRM
Shares Short i5.00M77.81M
Short Ratio i5.785.94
Short % of Float i10.04%11.00%
Shares Outstanding i57.94M929.00M
Float Shares i52.49M894.44M
% Held by Insiders i7.71%3.02%
% Held by Institutions i97.73%95.86%
% Held by Public i-5.44%1.12%

Dividend Analysis & Yield Comparison: Upbound Group Inc. vs Salesforce Inc.

MetricUPBDCRM
Last 12-Month Dividend i$1.95$1.68
Last 12-Month Dividend Yield i10.76%0.65%
3-Year Avg Annual Dividend i$1.60$1.09
3-Year Avg Dividend Yield i1.42%0.15%
3-Year Total Dividends i$4.79$3.28
Ex-Dividend DateDec 17, 2025Dec 18, 2025