Salesforce [CRM] vs Intuit [INTU] Detailed Stock Comparison

Salesforce Inc.

NYSE
Loading...

Intuit Inc.

NASDAQ
Loading...

TLDR: Quick Comparison Summary

Based on 21 vital metrics comparison: Salesforce Inc. wins in 12 metrics, Intuit Inc. wins in 9 metrics, with 0 ties. Salesforce Inc. appears stronger overall.

View Metrics Details

Vital Metrics Comparison

Metric Salesforce Inc. Intuit Inc. Better
P/E Ratio (TTM) 23.99 26.59 Salesforce Inc.
Price-to-Book Ratio 2.94 5.95 Salesforce Inc.
Debt-to-Equity Ratio 29.95 36.15 Salesforce Inc.
PEG Ratio 1.42 0.55 Intuit Inc.
EV/EBITDA 14.41 19.15 Salesforce Inc.
Profit Margin (TTM) 17.96% 21.57% Intuit Inc.
Operating Margin (TTM) 19.24% 18.38% Salesforce Inc.
EBITDA Margin (TTM) 19.24% 18.38% Salesforce Inc.
Return on Equity 12.40% 23.46% Intuit Inc.
Return on Assets (TTM) 5.18% 10.33% Intuit Inc.
Free Cash Flow (TTM) $14.40B $6.08B Salesforce Inc.
Dividend Yield 0.65% 1.31% Intuit Inc.
1-Year Return -27.99% -56.00% Salesforce Inc.
Price-to-Sales Ratio (TTM) 4.16 5.65 Salesforce Inc.
Enterprise Value $180.85B $116.93B Salesforce Inc.
EV/Revenue Ratio 4.36 5.81 Salesforce Inc.
Gross Profit Margin (TTM) 77.61% 77.57% Salesforce Inc.
Revenue per Share (TTM) $44 $72 Intuit Inc.
Earnings per Share (Diluted) $7.80 $15.37 Intuit Inc.
Beta (Stock Volatility) 1.29 1.21 Intuit Inc.
Short % of Float 11.00% 2.85% Intuit Inc.

Salesforce Inc. vs Intuit Inc. Stock Performance Analysis

Loading Price Chart...

CRM
INTU

Performance Comparison

Short-term Returns

Stock1D1W1M3M6MYTD
Salesforce Inc.-5.09%12.15%8.28%4.09%-14.43%-20.81%
Intuit Inc.-3.32%5.83%-20.86%-23.14%-49.33%-48.83%

Long-term Returns

Stock1Y3Y5Y10Y15Y20Y
Salesforce Inc.-27.99%-10.29%-19.53%131.50%427.17%2,458.23%
Intuit Inc.-56.00%-22.99%-28.23%208.54%544.75%1,091.70%

Performance & Financial Health Analysis: Salesforce Inc. vs Intuit Inc.

MetricCRMINTU
Market Information
Market Cap i$159.96B$106.66B
Market Cap CategoryLarge capLarge cap
10 Day Avg. Volume i14,778,9343,970,582
90 Day Avg. Volume i13,868,4653,225,584
Last Close$190.61$311.45
52 Week Range$163.52 - $276.80$300.50 - $813.70
% from 52W High-31.14%-61.72%
All-Time High$369.00 (Dec 02, 2024)$813.48 (Jul 30, 2025)
% from All-Time High-48.34%-61.71%
Growth Metrics
Quarterly Revenue Growth0.12%0.17%
Quarterly Earnings Growth0.14%0.47%
Financial Health
Profit Margin (TTM) i0.18%0.22%
Operating Margin (TTM) i0.19%0.18%
Return on Equity (TTM) i0.12%0.23%
Debt to Equity (MRQ) i29.9536.15
Cash & Liquidity
Book Value per Share (MRQ)$63.66$68.67
Cash per Share (MRQ)$10.36$10.76
Operating Cash Flow (TTM) i$15.00B$6.98B
Levered Free Cash Flow (TTM) i$16.37B$5.30B
Dividends
Last 12-Month Dividend Yield i0.65%1.31%
Last 12-Month Dividend i$1.68$5.68

Valuation & Enterprise Metrics Analysis: Salesforce Inc. vs Intuit Inc.

MetricCRM (Apr 24, 2026)INTU (Apr 24, 2026)
Price Ratios
P/E Ratio (TTM) i23.9926.59
Forward P/E i12.5315.43
PEG Ratio i1.420.55
Price to Sales (TTM) i4.165.65
Price to Book (MRQ) i2.945.95
Market Capitalization
Market Capitalization i$159.96B$106.66B
Enterprise Value i$180.85B$116.93B
Enterprise Value Metrics
Enterprise to Revenue i4.365.81
Enterprise to EBITDA i14.4119.15
Risk & Other Metrics
Beta i1.291.21
Book Value per Share (MRQ) i$63.66$68.67

Financial Statements Comparison: Salesforce Inc. vs Intuit Inc.

Financial Metrics

Loading Financial Charts...

Revenue

Operating Margin

Profit Margin

Long Term Debt

Income Flow Analysis

Financial Statements Comparison

Income Statement

MetricCRM (2026)INTU (2025)
Revenue/Sales i41.53B18.83B
Cost of Goods Sold i9.27B3.85B
COGS % of Revenue i22.3%20.4%
Gross Profit i32.26B14.98B
Gross Margin i77.7%79.6%
Research & Development i5.99B2.93B
Operating Income (EBIT) i8.92B4.94B
Operating Margin i21.5%26.2%
EBITDA i12.12B5.91B
EBITDA Margin i29.2%31.4%
Pre-Tax Income i9.52B4.83B
Pre-Tax Income % of Revenue i22.9%25.7%
Income Tax i2.06B965.00M
Income Tax % of Revenue i5.0%5.1%
Net Income (Profit) i7.46B3.87B
Profit Margin i18.0%20.5%

Balance Sheet & Liquidity Metrics

MetricCRM (2026)INTU (2025)
Cash & Equivalents i7.33B2.88B
Total Current Assets i28.22B14.11B
Total Current Assets % of Revenue i68.0%74.9%
Total Current Liabilities i37.12B10.37B
Total Current Liabilities % of Revenue i89.4%55.1%
Long-Term Debt i12.63B6.57B
Long-Term Debt % of Revenue i30.4%34.9%
Total Shareholders Equity i59.14B19.71B
Retained Earnings i22.22B19.67B
Retained Earnings % of Revenue i53.5%104.4%
Property, Plant & Equipment i2.00B716.00M

Cash Flow Statement Comparison

MetricCRM (2026)INTU (2025)
Operating Cash Flow i15.19B6.49B
Operating Cash Flow % of Revenue i36.6%34.5%
Capital Expenditures iN/A-84.00M
Free Cash Flow i14.40B6.08B
FCF Margin i34.7%32.3%
Debt Repayment i-584.00M-500.00M
Common Stock Repurchase i-12.60B-2.77B

Short Interest & Institutional Ownership Analysis

MetricCRMINTU
Shares Short i77.81M6.89M
Short Ratio i5.942.00
Short % of Float i11.00%2.85%
Shares Outstanding i929.00M277.49M
Float Shares i894.44M270.31M
% Held by Insiders i3.02%2.35%
% Held by Institutions i95.86%90.69%
% Held by Public i1.12%6.96%

Dividend Analysis & Yield Comparison: Salesforce Inc. vs Intuit Inc.

MetricCRMINTU
Last 12-Month Dividend i$1.68$5.68
Last 12-Month Dividend Yield i0.65%1.31%
3-Year Avg Annual Dividend i$1.09$4.31
3-Year Avg Dividend Yield i0.15%0.18%
3-Year Total Dividends i$3.28$12.92
Ex-Dividend DateDec 18, 2025Apr 09, 2026