Interpublic Group of [IPG] vs Applovin [APP] Detailed Stock Comparison

TLDR: Quick Comparison Summary

Based on 20 vital metrics comparison: Interpublic Group of wins in 9 metrics, Applovin wins in 10 metrics, with 0 ties. Applovin appears stronger overall.

View Metrics Details

Vital Metrics Comparison

MetricInterpublic Group ofApplovinBetter
P/E Ratio (TTM)21.7488.51Interpublic Group of
Price-to-Book Ratio2.53186.79Interpublic Group of
Debt-to-Equity Ratio110.56300.82Interpublic Group of
PEG Ratio-0.950.54Interpublic Group of
EV/EBITDA7.0364.13Interpublic Group of
Profit Margin (TTM)4.99%42.35%Applovin
Operating Margin (TTM)17.04%76.08%Applovin
EBITDA Margin (TTM)17.04%76.08%Applovin
Return on Equity11.93%253.77%Applovin
Return on Assets (TTM)5.39%32.55%Applovin
Free Cash Flow (TTM)$913.40M$2.09BApplovin
Dividend Yield4.29%N/AN/A
1-Year Return-17.99%400.91%Applovin
Price-to-Sales Ratio (TTM)1.0637.94Interpublic Group of
Enterprise Value$12.09B$219.98BApplovin
EV/Revenue Ratio1.3738.34Interpublic Group of
Gross Profit Margin (TTM)18.50%87.68%Applovin
Revenue per Share (TTM)$24$17Interpublic Group of
Earnings per Share (Diluted)$1.18$7.27Applovin
Beta (Stock Volatility)1.092.44Interpublic Group of
Performance
News Sentiment
Key Stats
Valuation
Financials
Short Interest
Dividends

Interpublic Group of vs Applovin Stock Performance Analysis

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Performance Comparison

Short-term Returns

Stock1D1W1M3M6MYTD
Interpublic Group of-1.41%-0.35%-4.42%7.55%-1.37%-7.82%
Applovin-0.31%2.96%41.99%88.88%84.79%87.23%

Long-term Returns

Stock1Y3Y5Y10Y15Y20Y
Interpublic Group of-17.99%1.29%48.94%32.03%155.47%122.77%
Applovin400.91%3,183.27%949.03%949.03%949.03%949.03%

News Based Sentiment: Interpublic Group of vs Applovin

Interpublic Group of

News based Sentiment: MIXED

September presented a mixed bag for IPG, with positive developments like the AI service launch and institutional investment countered by downward EPS revisions and removal from the FTSE All-World Index. The ongoing merger with Omnicom adds another layer of complexity, making it a significant but uncertain month for investors.

View Interpublic Group of News Sentiment Analysis

Applovin

News based Sentiment: POSITIVE

September was a pivotal month for AppLovin, highlighted by its addition to the S&P 500, a strategic divestiture to focus on ad-tech, and overwhelmingly positive analyst sentiment. While insider selling is a concern, the overall narrative points to a strengthening investment case and significant growth potential.

View Applovin News Sentiment Analysis

Performance & Financial Health Analysis: Interpublic Group of vs Applovin

MetricIPGAPP
Market Information
Market Cap i$9.55B$217.66B
Market Cap CategoryMid capMega cap
10 Day Avg. Volume i5,689,34014,353,700
90 Day Avg. Volume i5,614,3208,652,963
Last Close$25.93$639.91
52 Week Range$22.51 - $33.05$125.62 - $670.19
% from 52W High-21.54%-4.52%
All-Time High$58.38 (Dec 13, 1999)$670.19 (Sep 23, 2025)
% from All-Time High-55.58%-4.52%
Growth Metrics
Quarterly Revenue Growth-0.07%0.77%
Quarterly Earnings Growth-0.24%1.64%
Financial Health
Profit Margin (TTM) i0.05%0.42%
Operating Margin (TTM) i0.17%0.76%
Return on Equity (TTM) i0.12%2.54%
Debt to Equity (MRQ) i110.56300.82
Cash & Liquidity
Book Value per Share (MRQ)$10.13$3.45
Cash per Share (MRQ)$4.27$3.53
Operating Cash Flow (TTM) i$958.90M$2.90B
Levered Free Cash Flow (TTM) i$934.28M$2.24B
Dividends
Last 12-Month Dividend Yield i4.29%N/A
Last 12-Month Dividend i$0.99N/A

Valuation & Enterprise Metrics Analysis: Interpublic Group of vs Applovin

MetricIPGAPP
Price Ratios
P/E Ratio (TTM) i21.7488.51
Forward P/E i9.33124.71
PEG Ratio i-0.950.54
Price to Sales (TTM) i1.0637.94
Price to Book (MRQ) i2.53186.79
Market Capitalization
Market Capitalization i$9.55B$217.66B
Enterprise Value i$12.09B$219.98B
Enterprise Value Metrics
Enterprise to Revenue i1.3738.34
Enterprise to EBITDA i7.0364.13
Risk & Other Metrics
Beta i1.092.44
Book Value per Share (MRQ) i$10.13$3.45

Financial Statements Comparison: Interpublic Group of vs Applovin

Financial Metrics

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Revenue

EBITDA

Shareholders Equity

Operating Margin

Free Cash Flow

Long Term Debt

Profit Margin

Current Ratio

Operating Cash Flow

Income Statement (MRQ)

Metric (MRQ)IPGAPP
Revenue/Sales i$2.32B$1.48B
Cost of Goods Sold i$2.06B$271.23M
Gross Profit i$262.70M$1.21B
Research & Development iN/A$122.92M
Operating Income (EBIT) i$161.30M$852.41M
EBITDA i$256.40M$940.11M
Pre-Tax Income i$-94.40M$618.39M
Income Tax i$-9.20M$41.98M
Net Income (Profit) i$-85.30M$576.42M

Balance Sheet & Liquidity Metrics (MRQ)

Metric (MRQ)IPGAPP
Cash & Equivalents i$1.87B$551.02M
Total Current Assets i$9.43B$2.37B
Total Current Liabilities i$8.84B$1.41B
Long-Term Debt i$3.93B$3.51B
Total Shareholders Equity i$3.69B$575.42M
Retained Earnings i$4.23B$173.95M
Property, Plant & Equipment i$2.75B$161.66M

Cash Flow Statement Comparison (MRQ)

Metric (MRQ)IPGAPP
Operating Cash Flow i$164.50M$590.84M
Capital Expenditures iN/AN/A
Free Cash Flow i$-58.50M$831.71M
Debt Repayment i$-4.10M$0
Common Stock Repurchase i$-90.00M$-1.00B

Short Interest & Institutional Ownership Analysis

MetricIPGAPP
Shares Short i22.38M13.31M
Short Ratio i3.992.15
Short % of Float i0.08%0.05%
Average Daily Volume (10 Day) i5,689,34014,353,700
Average Daily Volume (90 Day) i5,614,3208,652,963
Shares Outstanding i372.40M340.04M
Float Shares i364.22M231.65M
% Held by Insiders i0.00%0.22%
% Held by Institutions i0.99%0.70%

Dividend Analysis & Yield Comparison: Interpublic Group of vs Applovin

MetricIPGAPP
Last 12-Month Dividend i$0.99N/A
Last 12-Month Dividend Yield i4.29%N/A
3-Year Avg Annual Dividend i$1.05N/A
3-Year Avg Dividend Yield i1.01%N/A
3-Year Total Dividends i$3.16N/A
Ex-Dividend DateMar 03, 2025N/A