Interpublic Group of [IPG] vs Applovin [APP] Detailed Stock Comparison
TLDR: Quick Comparison Summary
Based on 21 vital metrics comparison: Interpublic Group of Companies, Inc. wins in 9 metrics, Applovin Corporation wins in 11 metrics, with 0 ties. Applovin Corporation appears stronger overall.
View Metrics Details
Vital Metrics Comparison
| Metric | Interpublic Group of Companies, Inc. | Applovin Corporation | Better |
|---|---|---|---|
| P/E Ratio (TTM) | 16.83 | 48.08 | Interpublic Group of Companies, Inc. |
| Price-to-Book Ratio | 2.44 | 76.66 | Interpublic Group of Companies, Inc. |
| Debt-to-Equity Ratio | 111.66 | 171.80 | Interpublic Group of Companies, Inc. |
| PEG Ratio | 0.03 | 0.57 | Interpublic Group of Companies, Inc. |
| EV/EBITDA | 6.77 | 38.44 | Interpublic Group of Companies, Inc. |
| Profit Margin (TTM) | 6.25% | 60.83% | Applovin Corporation |
| Operating Margin (TTM) | 16.83% | 76.92% | Applovin Corporation |
| EBITDA Margin (TTM) | 16.83% | 76.92% | Applovin Corporation |
| Return on Equity | 14.95% | 212.95% | Applovin Corporation |
| Return on Assets (TTM) | 5.38% | 39.53% | Applovin Corporation |
| Free Cash Flow (TTM) | $913.40M | $3.94B | Applovin Corporation |
| Dividend Yield | 4.29% | N/A | N/A |
| 1-Year Return | -20.25% | 56.00% | Applovin Corporation |
| Price-to-Sales Ratio (TTM) | 1.03 | 29.77 | Interpublic Group of Companies, Inc. |
| Enterprise Value | $11.60B | $164.33B | Applovin Corporation |
| EV/Revenue Ratio | 1.33 | 29.98 | Interpublic Group of Companies, Inc. |
| Gross Profit Margin (TTM) | 18.48% | 88.93% | Applovin Corporation |
| Revenue per Share (TTM) | $24 | $16 | Interpublic Group of Companies, Inc. |
| Earnings per Share (Diluted) | $1.46 | $10.06 | Applovin Corporation |
| Beta (Stock Volatility) | 1.01 | 2.50 | Interpublic Group of Companies, Inc. |
| Short % of Float | 8.25% | 4.67% | Applovin Corporation |
Interpublic Group of Companies, Inc. vs Applovin Corporation Stock Performance Analysis
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Performance Comparison
Short-term Returns
| Stock | 1D | 1W | 1M | 3M | 6M | YTD |
|---|---|---|---|---|---|---|
| Interpublic Group of Companies, Inc. | -1.96% | -0.49% | -9.37% | -8.05% | 0.37% | 5.54% |
| Applovin Corporation | -5.73% | 17.77% | 27.50% | 39.87% | -7.25% | -2.05% |
Long-term Returns
| Stock | 1Y | 3Y | 5Y | 10Y | 15Y | 20Y |
|---|---|---|---|---|---|---|
| Interpublic Group of Companies, Inc. | -20.25% | -27.07% | 2.55% | 4.82% | 127.08% | 163.06% |
| Applovin Corporation | 56.00% | 2,371.14% | 724.49% | 905.07% | 905.07% | 905.07% |
Performance & Financial Health Analysis: Interpublic Group of Companies, Inc. vs Applovin Corporation
| Metric | IPG | APP |
|---|---|---|
| Market Information | ||
| Market Cap | $9.00B | $153.18B |
| Market Cap Category | Mid cap | Large cap |
| 10 Day Avg. Volume | 15,184,756 | 4,461,001 |
| 90 Day Avg. Volume | 9,278,602 | 4,390,190 |
| Last Close | $24.57 | $570.92 |
| 52 Week Range | $22.51 - $33.05 | $320.00 - $745.61 |
| % from 52W High | -25.66% | -23.43% |
| All-Time High | $58.38 (Dec 13, 1999) | $745.61 (Sep 29, 2025) |
| % from All-Time High | -57.91% | -23.43% |
| Growth Metrics | ||
| Quarterly Revenue Growth | -0.05% | 0.66% |
| Quarterly Earnings Growth | 5.18% | 0.84% |
| Financial Health | ||
| Profit Margin (TTM) | 0.06% | 0.61% |
| Operating Margin (TTM) | 0.17% | 0.77% |
| Return on Equity (TTM) | 0.15% | 2.13% |
| Debt to Equity (MRQ) | 111.66 | 171.80 |
| Cash & Liquidity | ||
| Book Value per Share (MRQ) | $10.07 | $6.31 |
| Cash per Share (MRQ) | $4.21 | $7.37 |
| Operating Cash Flow (TTM) | $915.20M | $4.02B |
| Levered Free Cash Flow (TTM) | $1.09B | $2.70B |
| Dividends | ||
| Last 12-Month Dividend Yield | 4.29% | N/A |
| Last 12-Month Dividend | $0.99 | N/A |
Valuation & Enterprise Metrics Analysis: Interpublic Group of Companies, Inc. vs Applovin Corporation
| Metric | IPG (Dec 11, 2025) | APP (Apr 24, 2026) |
|---|---|---|
| Price Ratios | ||
| P/E Ratio (TTM) | 16.83 | 48.08 |
| Forward P/E | 8.93 | 23.78 |
| PEG Ratio | 0.03 | 0.57 |
| Price to Sales (TTM) | 1.03 | 29.77 |
| Price to Book (MRQ) | 2.44 | 76.66 |
| Market Capitalization | ||
| Market Capitalization | $9.00B | $153.18B |
| Enterprise Value | $11.60B | $164.33B |
| Enterprise Value Metrics | ||
| Enterprise to Revenue | 1.33 | 29.98 |
| Enterprise to EBITDA | 6.77 | 38.44 |
| Risk & Other Metrics | ||
| Beta | 1.01 | 2.50 |
| Book Value per Share (MRQ) | $10.07 | $6.31 |
Financial Statements Comparison: Interpublic Group of Companies, Inc. vs Applovin Corporation
Financial Metrics
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Revenue
Operating Margin
Profit Margin
Long Term Debt
Income Flow Analysis
Financial Statements Comparison
Income Statement
| Metric | IPG (2024) | APP (2025) |
|---|---|---|
| Revenue/Sales | 10.69B | 5.48B |
| Cost of Goods Sold | 8.87B | 665.14M |
| COGS % of Revenue | 83.0% | 12.1% |
| Gross Profit | 1.82B | 4.82B |
| Gross Margin | 17.0% | 87.9% |
| Research & Development | N/A | 226.51M |
| Operating Income (EBIT) | 1.43B | 4.15B |
| Operating Margin | 13.4% | 75.8% |
| EBITDA | 1.83B | 4.35B |
| EBITDA Margin | 17.1% | 79.5% |
| Pre-Tax Income | 1.05B | 3.95B |
| Pre-Tax Income % of Revenue | 9.8% | 72.1% |
| Income Tax | 333.90M | 519.72M |
| Income Tax % of Revenue | 3.1% | 9.5% |
| Net Income (Profit) | 715.70M | 3.33B |
| Profit Margin | 6.7% | 60.8% |
Balance Sheet & Liquidity Metrics
| Metric | IPG (2024) | APP (2025) |
|---|---|---|
| Cash & Equivalents | 2.19B | 2.49B |
| Total Current Assets | 10.61B | 4.43B |
| Total Current Assets % of Revenue | 99.2% | 80.8% |
| Total Current Liabilities | 9.76B | 1.33B |
| Total Current Liabilities % of Revenue | 91.3% | 24.3% |
| Long-Term Debt | 3.98B | 3.53B |
| Long-Term Debt % of Revenue | 37.2% | 64.4% |
| Total Shareholders Equity | 3.91B | 2.13B |
| Retained Earnings | 4.44B | 1.74B |
| Retained Earnings % of Revenue | 41.5% | 31.7% |
| Property, Plant & Equipment | 1.04B | 237.67M |
Cash Flow Statement Comparison
| Metric | IPG (2024) | APP (2025) |
|---|---|---|
| Operating Cash Flow | 931.10M | 3.44B |
| Operating Cash Flow % of Revenue | 8.7% | 62.7% |
| Capital Expenditures | N/A | N/A |
| Free Cash Flow | 913.40M | 3.94B |
| FCF Margin | 8.5% | 71.9% |
| Debt Repayment | -250.10M | -218.67M |
| Common Stock Repurchase | -230.10M | -2.19B |
Short Interest & Institutional Ownership Analysis
| Metric | IPG | APP |
|---|---|---|
| Shares Short | 22.28M | 13.72M |
| Short Ratio | 3.56 | 2.75 |
| Short % of Float | 8.25% | 4.67% |
| Shares Outstanding | 366.40M | 338.31M |
| Float Shares | 361.28M | 242.77M |
| % Held by Insiders | 0.02% | 18.62% |
| % Held by Institutions | 103.89% | 81.11% |
| % Held by Public | -3.91% | 0.27% |
Dividend Analysis & Yield Comparison: Interpublic Group of Companies, Inc. vs Applovin Corporation
| Metric | IPG | APP |
|---|---|---|
| Last 12-Month Dividend | $0.99 | N/A |
| Last 12-Month Dividend Yield | 4.29% | N/A |
| 3-Year Avg Annual Dividend | $1.05 | N/A |
| 3-Year Avg Dividend Yield | 1.01% | N/A |
| 3-Year Total Dividends | $3.16 | N/A |
| Ex-Dividend Date | Mar 03, 2025 | N/A |