Primo Brands [PRMB] vs Celsius Holdings [CELH] Detailed Stock Comparison

Primo Brands Corp.

NYSE
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Celsius Holdings Inc.

NASDAQ
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TLDR: Quick Comparison Summary

Based on 21 vital metrics comparison: Primo Brands Corp. wins in 9 metrics, Celsius Holdings Inc. wins in 11 metrics, with 0 ties. Celsius Holdings Inc. appears stronger overall.

View Metrics Details

Vital Metrics Comparison

Metric Primo Brands Corp. Celsius Holdings Inc. Better
P/E Ratio (TTM) 99.48 137.36 Primo Brands Corp.
Price-to-Book Ratio 2.54 7.47 Primo Brands Corp.
Debt-to-Equity Ratio 191.31 23.63 Celsius Holdings Inc.
PEG Ratio 13.51 -0.98 Primo Brands Corp.
EV/EBITDA 9.77 18.92 Primo Brands Corp.
Profit Margin (TTM) 0.90% 4.29% Celsius Holdings Inc.
Operating Margin (TTM) 7.13% 14.22% Celsius Holdings Inc.
EBITDA Margin (TTM) 7.13% 14.22% Celsius Holdings Inc.
Return on Equity 2.50% 5.19% Celsius Holdings Inc.
Return on Assets (TTM) 4.09% 9.81% Celsius Holdings Inc.
Free Cash Flow (TTM) $245.90M $323.38M Celsius Holdings Inc.
Dividend Yield 1.91% N/A N/A
1-Year Return -25.01% -12.17% Celsius Holdings Inc.
Price-to-Sales Ratio (TTM) 1.14 3.51 Primo Brands Corp.
Enterprise Value $12.94B $10.78B Primo Brands Corp.
EV/Revenue Ratio 1.94 4.28 Primo Brands Corp.
Gross Profit Margin (TTM) 27.68% 47.37% Celsius Holdings Inc.
Revenue per Share (TTM) $18 $10 Primo Brands Corp.
Earnings per Share (Diluted) $0.21 $0.25 Celsius Holdings Inc.
Beta (Stock Volatility) 0.63 1.12 Primo Brands Corp.
Short % of Float 40.66% 15.22% Celsius Holdings Inc.

Primo Brands Corp. vs Celsius Holdings Inc. Stock Performance Analysis

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PRMB
CELH

Performance Comparison

Short-term Returns

Stock1D1W1M3M6MYTD
Primo Brands Corp.-1.91%2.88%22.75%8.02%51.01%52.32%
Celsius Holdings Inc.-1.72%2.93%-9.03%-37.99%-25.20%-36.04%

Long-term Returns

Stock1Y3Y5Y10Y15Y20Y
Primo Brands Corp.-25.01%90.62%43.85%66.89%191.76%73.43%
Celsius Holdings Inc.-12.17%-27.77%27.76%3,860.71%41,487.50%-12.91%

Performance & Financial Health Analysis: Primo Brands Corp. vs Celsius Holdings Inc.

MetricPRMBCELH
Market Information
Market Cap i$7.47B$8.89B
Market Cap CategoryMid capMid cap
10 Day Avg. Volume i3,384,5706,903,430
90 Day Avg. Volume i4,449,5076,651,203
Last Close$24.19$30.01
52 Week Range$14.36 - $32.44$27.66 - $66.74
% from 52W High-25.43%-55.03%
All-Time High$37.75 (Nov 01, 1993)$99.62 (Mar 11, 2024)
% from All-Time High-35.92%-69.88%
Growth Metrics
Quarterly Revenue Growth0.11%1.17%
Quarterly Earnings Growth0.11%1.17%
Financial Health
Profit Margin (TTM) i0.01%0.04%
Operating Margin (TTM) i0.07%0.14%
Return on Equity (TTM) i0.03%0.05%
Debt to Equity (MRQ) i191.3123.63
Cash & Liquidity
Book Value per Share (MRQ)$8.22$4.60
Cash per Share (MRQ)$1.04$1.55
Operating Cash Flow (TTM) i$687.40M$359.44M
Levered Free Cash Flow (TTM) i$436.89M$78.63M
Dividends
Last 12-Month Dividend Yield i1.91%N/A
Last 12-Month Dividend i$0.42N/A

Valuation & Enterprise Metrics Analysis: Primo Brands Corp. vs Celsius Holdings Inc.

MetricPRMB (Apr 21, 2026)CELH (Apr 26, 2026)
Price Ratios
P/E Ratio (TTM) i99.48137.36
Forward P/E i13.5116.79
PEG Ratio i13.51-0.98
Price to Sales (TTM) i1.143.51
Price to Book (MRQ) i2.547.47
Market Capitalization
Market Capitalization i$7.47B$8.89B
Enterprise Value i$12.94B$10.78B
Enterprise Value Metrics
Enterprise to Revenue i1.944.28
Enterprise to EBITDA i9.7718.92
Risk & Other Metrics
Beta i0.631.12
Book Value per Share (MRQ) i$8.22$4.60

Financial Statements Comparison: Primo Brands Corp. vs Celsius Holdings Inc.

Financial Metrics

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Revenue

Operating Margin

Profit Margin

Long Term Debt

Income Flow Analysis

Financial Statements Comparison

Income Statement

MetricPRMB (2025)CELH (2025)
Revenue/Sales i6.66B2.52B
Cost of Goods Sold i4.64B1.25B
COGS % of Revenue i69.7%49.6%
Gross Profit i2.02B1.27B
Gross Margin i30.3%50.4%
Research & Development iN/AN/A
Operating Income (EBIT) i633.50M468.52M
Operating Margin i9.5%18.6%
EBITDA i1.30B530.92M
EBITDA Margin i19.6%21.1%
Pre-Tax Income i145.00M125.03M
Pre-Tax Income % of Revenue i2.2%5.0%
Income Tax i64.60M17.03M
Income Tax % of Revenue i1.0%0.7%
Net Income (Profit) i60.10M108.00M
Profit Margin i0.9%4.3%

Balance Sheet & Liquidity Metrics

MetricPRMB (2025)CELH (2025)
Cash & Equivalents i376.70M398.87M
Total Current Assets i1.22B1.81B
Total Current Assets % of Revenue i18.3%72.0%
Total Current Liabilities i1.28B1.08B
Total Current Liabilities % of Revenue i19.2%42.9%
Long-Term Debt i5.56B669.93M
Long-Term Debt % of Revenue i83.4%26.6%
Total Shareholders Equity i2.99B2.94B
Retained Earnings i-2.01B175.91M
Retained Earnings % of Revenue i-30.2%7.0%
Property, Plant & Equipment i539.30M60.62M

Cash Flow Statement Comparison

MetricPRMB (2025)CELH (2025)
Operating Cash Flow i572.00M80.01M
Operating Cash Flow % of Revenue i8.6%3.2%
Capital Expenditures i-377.40M-36.07M
Free Cash Flow i245.90M323.38M
FCF Margin i3.7%12.9%
Debt Repayment i-70.90M-201.75M
Common Stock Repurchase i-421.50M-45.50M

Short Interest & Institutional Ownership Analysis

MetricPRMBCELH
Shares Short i37.12M22.47M
Short Ratio i7.333.25
Short % of Float i40.66%15.22%
Shares Outstanding i363.94M256.91M
Float Shares i242.86M197.23M
% Held by Insiders i1.25%28.44%
% Held by Institutions i110.16%64.64%
% Held by Public i-11.41%6.92%

Dividend Analysis & Yield Comparison: Primo Brands Corp. vs Celsius Holdings Inc.

MetricPRMBCELH
Last 12-Month Dividend i$0.42N/A
Last 12-Month Dividend Yield i1.91%N/A
3-Year Avg Annual Dividend i$0.65N/A
3-Year Avg Dividend Yield i0.69%N/A
3-Year Total Dividends i$1.94N/A
Ex-Dividend DateMar 06, 2026N/A