Viking Holdings [VIK] vs Booking Holdings [BKNG] Detailed Stock Comparison

TLDR: Quick Comparison Summary

Based on 21 vital metrics comparison: Viking Holdings Ltd. wins in 5 metrics, Booking Holdings Inc. wins in 12 metrics, with 0 ties. Booking Holdings Inc. appears stronger overall.

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Vital Metrics Comparison

Metric Viking Holdings Ltd. Booking Holdings Inc. Better
P/E Ratio (TTM) 31.13 28.83 Booking Holdings Inc.
Price-to-Book Ratio 32.60 N/A N/A
Debt-to-Equity Ratio 511.97 -3.48 Viking Holdings Ltd.
PEG Ratio 0.17 15.33 Viking Holdings Ltd.
EV/EBITDA 21.31 15.17 Booking Holdings Inc.
Profit Margin (TTM) 17.65% 20.08% Booking Holdings Inc.
Operating Margin (TTM) 20.91% 32.45% Booking Holdings Inc.
EBITDA Margin (TTM) 20.91% 32.45% Booking Holdings Inc.
Return on Equity 254.46% -96.88% Viking Holdings Ltd.
Return on Assets (TTM) 8.40% 20.82% Booking Holdings Inc.
Free Cash Flow (TTM) $1.53B $9.09B Booking Holdings Inc.
Dividend Yield N/A 1.26% N/A
1-Year Return 98.13% -22.18% Viking Holdings Ltd.
Price-to-Sales Ratio (TTM) 5.49 5.61 Viking Holdings Ltd.
Enterprise Value $37.60B $153.34B Booking Holdings Inc.
EV/Revenue Ratio 5.78 5.70 Booking Holdings Inc.
Gross Profit Margin (TTM) 41.37% N/A N/A
Revenue per Share (TTM) $15 $33 Booking Holdings Inc.
Earnings per Share (Diluted) $2.57 $6.62 Booking Holdings Inc.
Beta (Stock Volatility) N/A 1.20 N/A
Short % of Float 3.71% 2.55% Booking Holdings Inc.

Viking Holdings Ltd. vs Booking Holdings Inc. Stock Performance Analysis

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Performance Comparison

Short-term Returns

Stock1D1W1M3M6MYTD
Viking Holdings Ltd.2.80%6.50%13.30%33.13%33.70%31.22%
Booking Holdings Inc.5.88%7.60%13.31%1.70%-20.00%-17.98%

Long-term Returns

Stock1Y3Y5Y10Y15Y20Y
Viking Holdings Ltd.98.13%218.10%218.10%218.10%218.10%218.10%
Booking Holdings Inc.-22.18%56.13%83.88%214.95%792.05%13,645.00%

Performance & Financial Health Analysis: Viking Holdings Ltd. vs Booking Holdings Inc.

MetricVIKBKNG
Market Information
Market Cap i$36.12B$139.96B
Market Cap CategoryLarge capLarge cap
10 Day Avg. Volume i3,104,5576,138,523
90 Day Avg. Volume i2,986,8067,306,951
Last Close$94.83$174.64
52 Week Range$47.02 - $96.54$150.14 - $233.58
% from 52W High-1.77%-25.23%
All-Time High$96.54 (Jun 15, 2026)$5,841.57 (Jul 08, 2025)
% from All-Time High-1.77%-97.01%
Growth Metrics
Quarterly Revenue Growth0.28%0.16%
Quarterly Earnings Growth1.89%0.34%
Financial Health
Profit Margin (TTM) i0.18%0.20%
Operating Margin (TTM) i0.21%0.32%
Return on Equity (TTM) i2.54%-0.97%
Debt to Equity (MRQ) i511.97-3.48
Cash & Liquidity
Book Value per Share (MRQ)$2.45$-7.00
Cash per Share (MRQ)$8.58$21.73
Operating Cash Flow (TTM) i$2.56B$9.41B
Levered Free Cash Flow (TTM) i$721.69M$6.55B
Dividends
Last 12-Month Dividend Yield iN/A1.26%
Last 12-Month Dividend iN/A$48.90

Valuation & Enterprise Metrics Analysis: Viking Holdings Ltd. vs Booking Holdings Inc.

MetricVIK (Apr 24, 2026)BKNG (Apr 24, 2026)
Price Ratios
P/E Ratio (TTM) i31.1328.83
Forward P/E i19.2315.33
PEG Ratio i0.1715.33
Price to Sales (TTM) i5.495.61
Price to Book (MRQ) i32.60N/A
Market Capitalization
Market Capitalization i$36.12B$139.96B
Enterprise Value i$37.60B$153.34B
Enterprise Value Metrics
Enterprise to Revenue i5.785.70
Enterprise to EBITDA i21.3115.17
Risk & Other Metrics
Beta iN/A1.20
Book Value per Share (MRQ) i$2.45$-7.00

Financial Statements Comparison: Viking Holdings Ltd. vs Booking Holdings Inc.

Financial Metrics

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Revenue

Operating Margin

Profit Margin

Long Term Debt

Income Flow Analysis

Financial Statements Comparison

Income Statement

MetricVIK (2025)BKNG (2025)
Revenue/Sales i6.50B26.92B
Cost of Goods Sold i3.68BN/A
COGS % of Revenue i56.7%0.0%
Gross Profit i2.82BN/A
Gross Margin i43.3%0.0%
Research & Development iN/AN/A
Operating Income (EBIT) i1.50B9.28B
Operating Margin i23.1%34.5%
EBITDA i1.87B11.12B
EBITDA Margin i28.7%41.3%
Pre-Tax Income i1.17B6.83B
Pre-Tax Income % of Revenue i18.0%25.4%
Income Tax i19.65M1.43B
Income Tax % of Revenue i0.3%5.3%
Net Income (Profit) i1.15B5.40B
Profit Margin i17.7%20.1%

Balance Sheet & Liquidity Metrics

MetricVIK (2025)BKNG (2025)
Cash & Equivalents i3.65B17.20B
Total Current Assets i4.50B22.26B
Total Current Assets % of Revenue i69.3%82.7%
Total Current Liabilities i5.72B16.70B
Total Current Liabilities % of Revenue i87.9%62.0%
Long-Term Debt i5.34B17.41B
Long-Term Debt % of Revenue i82.1%64.7%
Total Shareholders Equity i1.12B-5.58B
Retained Earnings i-4.16B40.67B
Retained Earnings % of Revenue i-64.1%151.1%
Property, Plant & Equipment i16.42M632.00M

Cash Flow Statement Comparison

MetricVIK (2025)BKNG (2025)
Operating Cash Flow i2.48B6.69B
Operating Cash Flow % of Revenue i38.1%24.9%
Capital Expenditures i-1.03B-322.00M
Free Cash Flow i1.53B9.09B
FCF Margin i23.6%33.8%
Debt Repayment i-2.06B-4.97B
Common Stock Repurchase iN/A-6.44B

Short Interest & Institutional Ownership Analysis

MetricVIKBKNG
Shares Short i7.74M20.17M
Short Ratio i2.532.21
Short % of Float i3.71%2.55%
Shares Outstanding i445.68M797.35M
Float Shares i201.42M789.26M
% Held by Insiders i0.55%0.19%
% Held by Institutions i99.61%96.61%
% Held by Public i-0.16%3.20%

Dividend Analysis & Yield Comparison: Viking Holdings Ltd. vs Booking Holdings Inc.

MetricVIKBKNG
Last 12-Month Dividend iN/A$48.90
Last 12-Month Dividend Yield iN/A1.26%
3-Year Avg Annual Dividend iN/A$27.97
3-Year Avg Dividend Yield iN/A0.21%
3-Year Total Dividends iN/A$83.90
Ex-Dividend DateN/AMar 06, 2026